HELPING YOU WIN, RETAIN & GROW PROFITABLE CLIENT RELATIONSHIPS​

A PASSION TO ENHANCE COMPETITIVE DIFFERENTIATION THROUGH SALES & RELATIONSHIP MANAGEMENT EXCELLENCE

ACHIEVING YOUR GROWTH GOALS

Driving a sustainable new client acquisition & client retention performance requires more than a good strategy, products & talent. Recognising competitors may be able to offer the ‘right solution’, your client coverage model needs to deliver the desired ROI & maximise profitable revenues from your most attractive client segments.

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KEY FOUNDATIONS of a successful client coverage model

Defined operating model & framework, role design & accountability, sales competency map, target setting & aligned compensation

Deep focus on client segmentation by distinct buying behaviour leading to a clearly defined proactive origination strategy

Differentiated go-to-market story demonstrating your understanding of the segments trends & challenges rather than overplaying capabilities & credentials

Insight-driven client engagement style focused on exploring & co-creating value rather than only searching for the solution hooks.

Consistently executed sales process framework & coaching, focused on sales as a source of competitive advantage 

  • Compelling value propositions that address the client’s strategic goals as well as their solution requirements.

  • Increasing win and retention ratios through a formalised approach to reviewing client strategies and deal opportunities.

Front line team armed with tools, data & content, enhancing effectiveness, efficiency & ‘easy to do business with’ processes.

AJ SALES Coaching

Based on your specific priorities, goals & challenges, a solution set, ranging from targeted high impact initiatives to institutionalised implementation of an 'end to end' sales methodology, adapted to your business segment & competitive landscape, designed to elevate superior sales & client retention performance through competitive differentiation.

SALES COACHING - SOLUTION MODULES

Why AJ?

A passionate sales leadership & sales methodology coach with over 41 years experience, 25 of which were leading large teams of Sales and Relationship Management professionals across multiple geographies & cultures in the Corporate, Institutional & Wealth Management segments, managing multi-million $, long term relationships in a complex sales cycle.

EXPERIENCE & TESTIMONIALS
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